For example, Tencent prevents consumers from sharing links from Taobao or Tmall in the WeChat ecosystem. Over the past decade, they have built their own walled gardens, preventing any interoperability for consumers and marketers. Red (Xiaohongshu or Little Red Book), valued at US$10 billion as a unicorn, is a rising-star social-media app and seed-planting ecommerce platform in China that both giants have financed.īut they are also fiercely competitive. Didi Chuxing and Bilibili are major brands that both Alibaba and Tencent have invested in. Since Alibaba became its second-largest shareholder two years ago, Macalline made significant progress on both the overall Asia’s Top 1000 Brands list and the Chinese top 100, winning support and popularity from Alibaba's ecommerce platform Tmall.Īlibaba and Tencent have stakes in several of the same companies. Fast-growing Chinese furniture brand Macalline used to cooperate with Tencent. Meanwhile, Alibaba has shares in five Chinese private courier service companies-with SF express as the only exception-as it seeks to build out its Cainiao express logistics network for its ecommerce behemoths, Tmall and Taobao. The Chinese conglomerate is also deeply involved in the gaming industry at home and abroad. Tencent is known as an " investment powerhouse", having invested in many Chinese high-tech companies from Pinduoduo to JD, from Kuaishou to Sogou, from Meituan to iQiyi.
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